Last Updated on 02/12/2021 by Steve Wanjie
How do I start a Website in Kenya?
There are many things that you need to know before you can start a website.
Such as what do I need, how to go about it, and other important information.
Here we look at how to start a website and the steps to take. What you’ll discover is that it’s easier than you think and needs very little time and money.
What is a website?
Before I answer the question, How do I start a Website in Kenya, let us learn what a website is?
A website is a document that is designed to display information about an organization, person, product, service, or topic.
A website is a digital medium for disseminating information that can be watched or read online.
The primary purpose of a website is to convey its intended audience’s content in the form of text, images, videos, and other media.
It can also be used as a marketing tool for businesses. Websites are accessed through the World Wide Web using computer servers to deliver pages in response to requests made via an internet browser.
Web sites are created by web designers who use tools such as web browsers and computer servers to create pages which are then displayed on the user’s device
What is the importance of having a website?
A website is probably one of the most important marketing tools in this day and age.
Websites are the digital platforms that enable business processes automation.
A website is an online marketing tool
It provides a mechanism for businesses to reach potential customers through an interactive space.
This platform can be used effectively to build customer loyalty and boost brand awareness for products or services.
A website is an online customer service tool
A website is a customer service tool that allows customers to get information about services and products.
It is a digital customer service portal- that provides online customer service 24 hours a day, 7 days a week.
A business-to-business (B2B) website is a site that sells products and services to consumers.
These websites may also provide information on other company’s products and services.
A B2B site might allow consumers to order customized goods from the company, for example, if the firm designs or manufacture them.
A website is an online sales leads generation portal
A website is a digital asset that provides a wide array of benefits for the business.
It is an impactful marketing tool that helps to generate leads.
It is used as an online sales lead generation tool by providing detailed contact information, and other helpful information about past, current, and potential customers.
This makes it easier for businesses to reach qualified leads online.
- Clients can buy products directly from a company website
Clients can buy products directly from a company website.
This is a unique feature that has been brought in to boost sales and increase revenue.
Buying products from a company website instead of a retail store provides more convenience for the consumer because eliminates the need to make multiple trips to their local store.
What are the Benefits of Using Websites?
This is a list of some of the main benefits:
With websites, we can do our work without having to go to any other place.
With websites, we can access information and data at any time.
Websites allow us to save time and money by not having to travel or spend money on other means such as airfare or printing services.
Websites are cheaper than other means such as airfare and printing services because there is no need for those services because all you need is a computer and internet connection.
These websites provide advantages such as:
– increased visibility of your brand
-reaching out to new audiences
– reaching out to old customers in different ways
– providing customer service by hosting live chat or email support
Who needs a website?
A website is essential in today’s world.
It creates brand awareness by giving clients the information they need to know about your business and what you do.
Who needs a website, therefore:
-Big companies that are looking for creative digital solutions
– Small businesses
– Non-profit organizations
– Professional freelancers
-Individuals with something to share with the world
How website works
A website is a virtual space that provides information to visitors.
It has content such as images, videos, and text which gives visitors a visual representation of the company’s business.
The website contains so many different elements that help you find what you’re looking for quickly.
The following are the elements that make a website work:
A website’s most important work is the content it provides to its target audience.
The content should be unique, relevant, and informative.
This means that a personal blog in which the author writes posts about his or her personal interests is not going to provide much value for the reader unless the posts are related to what the reader (target audience) is looking for.
How Website is Created and how to Start Your Site?
How do I start a Website in Kenya? Here is how you should do it.
To create a website as a person who does not have web design knowledge, you need to find a platform to build a website without coding requirements.
There are a number of Website Building Platforms (WBP) that you can choose from when building a website as a layman.
Some of these WBPs include WordPress, Shopify, and Squarespace.
WBPs are also popularly known as Content Management Systems (or CMS.)
With the availability of CMSs, you don’t have to build a website from scratch.
The leading CMSs are:
WordPress is the most popular content management system in the world, powering more than 25% of the top 10 million websites.
Squarespace offers the best website-building tools that are easy to use, creative, and free.
Create a website the way you want it with beautiful design templates, a drag-and-drop website builder, and more.
Joomla is a powerful open source content management system that allows you to manage your website and its content with ease.
Shopify has a content management system that lets you build and manage your website while keeping your data in the cloud.
Shopify makes it easy for users to create a website with a professional design, choose from a range of templates, and add products to their store
Drupal is an open-source content management platform powering millions of websites and applications.
Build your website with Drupal’s powerful, flexible, and agile platform to deliver business value.
Wix is the world’s leading platform for creating beautiful, mobile-ready websites.
It helps businesses and organizations to build and maintain their online presence, and it provides access to a wide array of marketing and advertising tools that make it easy for anyone to create an engaging website.
Blogger is the best way to share your thoughts on the web with anyone, anywhere.
Google’s Blogger platform helps bloggers manage their blogs. Blogger helps you publish your blog to the web, create custom templates, use Google Analytics for website traffic tracking, and more.
It is a free-to-use blogging platform.
I recommend you choose WordPress because it is the best content management system on the planet.
WordPress is one of the most popular open-source website-building platforms.
One of the benefits of using WordPress is that it’s completely free.
You just need to buy a domain name and web hosting and you have a professional-looking and respectable business website.
It’s also incredibly easy to use, meaning that anyone can create a website with WordPress without help from a professional.
WordPress is easily the most customizable CMS. Its ease of use makes WordPress popular among first-time and seasoned website owners alike.
Domain Name: You need to give your site a name
The domain name for this blog is Dijito Marketing.
The domain name is also known as a website address.
Domain names are important for the internet to function since it is the primary way to access websites on the World Wide Web.
A domain name is a unique string of characters that identifies an internet protocol address or a website.
These strings are placed in the top-level domain of two or three generic top-level domains, such as “com” for commercial entities, “edu” for academic institutions, and “gov” for government entities.
Where do you purchase a domain name?
You can buy domain names through your registrar, which is a company that manages domain name registration.
This is usually done through a website, for instance, Namecheap.com.
Namecheap.com is a reputable domain name registrar that provides quality products and services at a lower price.
Namecheap.com is a company that has been around for over 11 years, which supports any industry or niche.
They provide low-cost domain names, hosting solutions, SSL certificates, and much more to customers with great customer service
Website Hosting is the next step
With the ever-growing number of websites on the internet, finding a web hosting company that meets your needs can be difficult.
Website hosting is the process of providing computer resources, such as bandwidth and storage space, to run a website on.
There are four types of hosting:
- shared hosting
- virtual private server (VPS)
- dedicated server
- and managed cloud hosting. The most common type of website hosting is shared hosting.
Dreamhost is an easy-to-use, reliable, and affordable website hosting service.
This company offers their customers different packages, so you can find one that works best for your needs.
Dreamhost is a leading web hosting provider with more than 10 years of experience in the field of web development.
Their team has extensive expertise in the hosting industry, meaning they are able to provide customers with all the services they need.
Services include, but are not limited to:
- web design
- internet marketing
- website building
- email marketing services
- domain registrations
- web hosting and computer repair.
The company has been recognized as one of the leaders in the industry with numerous awards for innovative customer service and technological innovation over the years including being named Best Web Hosting Company in 2017 at WebHostingTalk Awards.
I recommend Dreamhost for your website hosting service provider.
WordPress one-click Installation
You install your WordPress website from Dreamhost Cpanel. It is very easy.
Dreamhost created a new easy way to install WordPress on your website.
You can now use a new plugin that quickly pulls from your website and installs it on your site.
The next step is to customize your website. WordPress gives easy-to-follow instructions.
That is it. You have created your website.
How do I start a Website in Kenya Important website tips:
Do not use website builders to create your website, instead use Content Management Systems like WordPress.
Buy your domain name from a different service provider than from your web host.
Never use the same service provider for both domain name and web hosting.
Use shared hosting until your website grows big, i.e., more than 100K views per month.
Conclusion: How do I start a Website in Kenya
Starting a website is not hard.
As discussed above you only need:
- A content management system like WordPress
- A domain name from a domain registrar e,g. Namecheap
- A website hosting service provider e.g. Dreamhost
- An automated WordPress intallation
That is it. How do I start a website in Kenya terminates here.
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Steve Wanjie is a digital marketing specialist, SEO Expert, expert article writer, blogger, sex educationist, and businessman. He is the founder of Dijito Marketing and Laikipo.com. He works and lives in Nairobi Kenya.